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  • March 7, 2018

DENVER, Colo. – March 7, 2018 – First Western Trust is pleased to announce Paula Hendrickson, CFP®, C(k)P™ director of retirement consulting services, has accepted the role of Board Chair, at Positive Coaching Alliance (PCA) – Colorado Chapter Board.

The Positive Coaching Alliance helps develop athletes through resources for youth and high school sports coaches, parents, administrators, and student-athletics. Paula has been on the Board for the last two years and recently accepted the leadership position to help lead the way for Colorado youth sports.

“We are incredibly excited that Paula Hendrickson has taken on the role of Board Chair, an incredibly important leadership position within our Colorado Board and for all of Colorado youth and high school sports,” said Tom Puzio, executive director of PCA.

Paula has been recognized time and again for her achievements and experience as a retirement consultant at First Western and her commitment to the community. “If we can reach more athletes, coaches, and parents, we can make a huge positive change to youth sports which will then change sports across all levels – college and professional – and ultimately create better people,” Hendrickson added.

Paula brings more than 30 years of experience in retirement planning to her clients. She was a founding lecturer of The Retirement Advisor University at UCLA, has been recognized as one of the Most Influential Advisors in Defined Contribution by 401k Wire, and was named an Outstanding Woman in Business by the Denver Business Journal in 2014. The First Western Trust retirement consulting team was also recently listed by PLANADVISER magazine as one of the Top 100 Plan Advisers.

About First Western Trust

First Western Trust’s mission is to be the best private bank for the Western wealth management client. The integrated wealth management firm delivers a complete package of goals-oriented wealth advisory services to clients that have a uniquely Western spirit from its 13 offices in Colorado, Arizona, California, and Wyoming.

Through its proprietary ConnectView service model, First Western delivers tailored solutions, spanning personal, business, mortgage and philanthropic needs.